CoreBlox Announces I Have Kids Application on FacebookÂ® and $50,000 Charity Campaign
CoreBloxâ„¢ starts the Penny Campaign to benefit childrenâ€™s charities.
FRAMINGHAM, MA - January 30, 2008 - A new version of the I Have Kids application from CoreBlox, Inc. allows Facebook users to tell family and friends whatâ€™s going on in their kidsâ€™ lives, while triggering a charitable donation from CoreBlox. CoreBlox is also announcing today that it will donate up to $50,000 to childrenâ€™s charities through their newly launched CoreBlox Penny Campaign. CoreBlox will give 1 cent to selected childrenâ€™s charities each time a new user installs I Have Kids on Facebook, and when a current user adds a child or invites a friend who installs the application. Over 2000 users have installed I Have Kids since it was released two months ago.
The first charity to participate will be Children International, a nonprofit humanitarian organization dedicated to bettering the lives of impoverished children, their families and communities. Additional childrenâ€™s charities will soon be added, and users will be able to select one to receive a CoreBlox donation.
â€œOur Penny Campaign is an effort to reach out to over 62 million active users in the Facebook community to fund and promote charitable causes,â€ says Todd Clayton, CoreBlox CEO. â€œWhile each user is doing something small, together we can make a big impact to create change for the better.â€
â€œChildren International is excited to participate in the CoreBlox Penny Campaign as a way to connect with Facebook users who want to help children living in dire poverty,â€ states Carole Spencer, Director of Sponsorship Marketing at Children International.
"I love using I Have Kids. It enables me to write mini-blogs from my child's perspective, to put the latest milestones that they've reached and to chart their progress. Not only is this great to send to friends and family but it's a reminder of what my child was doing when I look back on it. I think it's a great tool for Facebook," says Maria, a mother with 2 children in Kent, UK. I Have Kids allows Facebook users to create childrenâ€™s mini-profiles, track milestones, maintain mini-blogs and growth charts, and be reminded of friendsâ€™ kidsâ€™ birthdays. Privacy settings give users complete control to determine who can share their kids' lives.
To install I Have Kids and select a charity to receive a CoreBlox donation, users can go to http://apps.facebook.com/ihavekids?src=ww. Facebook users can also visit the CoreBlox Penny Campaign group page to get campaign updates at http://www.facebook.com/group.php?gid=8943012221. Frequently Asked Questions (FAQ) about the Penny Campaign can be viewed here.
CoreBlox creates innovative solutions that enable people to easily locate and exchange information. The companyâ€™s applications for Facebook include I Have Kids and Locate Friends. CoreBlox also provides products and consulting services which help businesses and their channel partners improve their support processes to reduce costs, improve customer satisfaction and increase sales. CoreBlox is headquartered in Framingham, Massachusetts. For more information please visit http://www.coreblox.com, or call 877-879-2569. CoreBlox is a trademark of CoreBlox, Inc. Facebook is a registered trademark of Facebook, Inc.